Packaging Design Blog & Industry Insights | Jay Packaging

LiquiGenius™ Inks Present: LiquiScent Fragranced Ink

Posted on Wed, May 06, 2015

According to the New York Times’ marketing research department, “81% of consumers would choose a product they could smell and see over one they could only see.” Packaging with scented coatings are becoming increasingly popular in the market place. Such applications make it possible to convey a visual and content-based message along with a fragrance, thereby appealing to another of your customer's senses.

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Topics: Folding Cartons, Love to Love, fragrance, LiquiGenius