Packaging Design Blog & Industry Insights | Jay Packaging

Rethinking the Gift Set

Posted on Wed, Aug 16, 2017

A luxury beauty experience that extends far beyond the holiday season.

 

Gift set season is almost upon us but the latest trend in packaging has value sets on shelves all year round. Consumers are increasingly looking for exclusive, personalized beauty experiences in the form of eye catching decorative effects, windowed cartons and unique structures.

 

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One of the more interesting ways to package gift sets is by utilizing PET. When using windowed cartons, the packaged product is showcased beautifully and the consumer is able to see exactly what they are getting in the set.

 

When the gift set is housed in a luxe, rigid setup box, PET sleeves can be printed, hot foil stamped and embossed. The sleeve provides added flexibility in its ability to multiple decorations and compliment the box’s existing graphics.

 

Jay Packaging Group has considerable expertise in converting PET, designing unique structures for gift sets, and fulfillment. We micro-score and glue in-house and have the ability to print spot colors, 4 color process inks and our LiquiGenius Specialty Inks on PET.  Scroll through the gallery below to see our work with Customers like Parlux Fragrances and Inter Parfums luxury brands.

 

 

Topics: LiquiGenius, Specialty Packaging, Soft Touch, Decorations, Gift sets, Embossing, Foil, Scented Ink, Shimmer Ink, Structural Design